to determine the combination of marketing a product Sony Electronics | Marketing Strategy

To determine the combination of marketing a Sony electronic product, you should consider the four Ps of marketing, product, price, placement and promotion, and conduct an analysis of each to identify the tactics were used by the organization of develop a marketing strategy for the specific product.

1. Evaluate Sony electronics. Learn more about the features and after-sales issues. This first step of the marketing mix to help make the other components of the marketing mix (four Ps) and it should help give you an overview of the direction that Sony 's marketing department was happening when they developed strategies for this product.

2. Price Review of Sony electronic product. The price is the most rapid marketing mix that can be adjusted to any product. Find out how often changes in commodity prices. Determine how the product is sold to meet market conditions (ie domestic consumption expenditure). Monitor financial news outlets for more details and Sony \ s website 'to see fluctuations in the cost of a Sony electronic product.

3. Watch the placement of a Sony electronic product. This deals with how easy it is to get the product. Review of distribution channels (ie manufacturer to retailers) is vital for an electronic product for Sony in the hands of consumers in the s 'and is an essential part of the marketing mix.

4. Promoting the search for a Sony electronic product. Watch TV commercials and view the ads online to see how the company communicates with its customers. For example, in announcing the launch of a new product via press release is an example of the promotional aspect of the marketing mix for a Sony electronic product.

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